What started as an idea little more than a year ago has now grown to fruition. Miche Bag has officially launched from it’s home base of Salt Lake City, UT, and is rapidly expanding to the rest of the nation. By the end of 2007, Miche Corporate (that sounds scarier than it should) anticipates over 50 mall-cart locations in the United States, and over 500 by the end of 2008.
Rest easy international fans, because 2008 will also bring international distribution to your far away shores! Plans are to bring Miche to the EU, Australia, and wherever else there is an interest in anything Miche related. Ordering online will also continue to bring support for those in remote locations worldwide.
If you’re new to Miche, you may be wondering what all the hub-bub is about? Why so much attention to a hand-bag? Well, first off, Miche is no ordinary bag – it’s a fashion revolution. In a matter of seconds you can change a purse that doesn’t quite fit your outfit into a stunning addition, just by changing the “shell” wrapping the bag.
The reaction to Miche bag’s by the community in Salt Lake City, UT has been astounding. People simply love it, and who’s to blame them? Gone are the days where a fashionable hand-bag or purse collection meant thousands of dollars invested and valuable closet space. Miche Bag has arrived, with it’s chic interchangeable “shell” covers that allow you to take control of your wardrobe!
So stay tuned here and at Miche Bag Online for more information on ordering online, mall cart locations nationwide, and new additions to the Miche lineup!
I saw your product while on vacation with my wife Rosa last October in Las Vegas. With Christmas and her birthday following two weeks later I thought that I would give it a try. She now has the black bag, short and long handles, three chelles and the storage unit. She loves her bag(s) and I will have a gift to buy her for every special day of the next several years. Our daughter loves her bag too and I am sure that I will see her carrying one very soon. She and her mom are like twins. Maybe you an come up with a chelle named Rosa or Anita. Wishing you much success and fun with your product!
I love the bag but when I went to buy more shells I was very disappointed. They are pricey. Why would I buy a shell for 25.00 when I could buy the whole set for $100. and get more. I believe the shells should be more resonable to purchase.
I saw this bag advertised on TV watching late night reruns of Law & Order. AWESOME concept! Reasonable price! Great for travel – you can have many looks with just ONE bag!! It is the perfect size. I love that the shells fold flat, so you can pack several. Also like the variety of textures & colors! I ordered about 8 shells with my one bag. Just found out I can order brown also. Wish that it came with instructions on how to change the handles! Also,I WANT THE RED PLAID!!! The 4miche.com site displays it, but I understand it is out of stock. Will you restock it?? PLEASE?
Just received my bag and shells and I LOVE THEM!! But, as always, I have two requests: do you offer the clips that hold the straps in place in a gold tone? And when are you coming out with a bright blue shell? Keep adding shells — I’ll keep expanding my bag wardrobe!