Amethyst, eggplant, lavender, lilac, orchid, plum, and violet are all different shades of the color purple. Universally, purple has been used to symbolize magic and mystery as well as royalty. It can be both powerful and delicate; it can be exciting and calming; it is the color of imagination and creation.
It is two opposites—warm red and cool blue—coming together to create the ideal color.
It is no wonder that we all love this dynamic hue year after year! It is a color that instantly grabs your attention and adds elegance along with an instant “pop” to any ensemble. This year purple is making a strong fashion statement by mixing with bright greens, burnt oranges, and deep reds for the ultimate in color-blocking fashion!